SHUA

2020-12-22 513   
Brand Introduce

Shuhua Sports, a leading provider of fitness equipment and health solutions in China, was founded in 1996. It has four production bases and two operation centers (Shanghai and Quanzhou) in China, with a total scale of 450,000 square meters. It has established nearly a thousand online and offline sales and service integration channels, and its global business covers more than 60 countries and regions, including Europe and the United States, the Middle East and Southeast Asia. In 2017, Shuhua was named "National Sports Industry Model Unit" by the General Administration of Sport of China. In 2017-2018, in the "China's Light Industry Fitness equipment industry top ten enterprises" annual evaluation, Shuhua has been ranked first in the industry for two consecutive years.

Shuhua adhere to the "intelligent products, sports entertainment, and scientific" development train of thought, Shuhua has been cooperating with Shanghai sports institute, Beijing sports university, Chengdu sports institute, Zhengzhou university sports institute, sports medicine branch of China sports science institute CASM, American society for sports medicine ACSM authorities and experts at home and abroad in co-developing sports science and products research.

The products cover home fitness, commercial fitness, national fitness, physical training, fitness for the elderly, campus sports and other solutions products and training services, commercial space props and other fields.

At present, Shuhua has obtained 180 national patent technologies, and led and participated in more than 20 national and industry standards.

For a long time, Shuhua is committed to promoting the development of national fitness cause and the realization of the dream of sports power.

From 2013 to 2016, Shuhua has been the only designated fitness equipment and massage equipment supplier by the Chinese Olympic Committee for four consecutive years.

Since 2014, Shuhua products have entered the China House of Sochi Winter Olympic Games, Rio Olympic Games and Pyeongchang Winter Olympic Games for three times, providing professional fitness training equipment for Chinese sports delegations.

From 2020 to 2022, Shuhua will be the only designated fitness equipment sponsor of the Winter Sports Management Center of the General Administration of Sport of China for three consecutive years, providing professional physical training solutions and equipment for Chinese winter Olympic athletes, helping them compete in the 2022 Beijing Winter Olympics and boosting the development of Snow and ice sports in China.

From 2015 to 2018, Shuhua became the strategic partner of China Bodybuilding Association.

In 2017, Shuhua Fitness equipment became the designated product of the BRICS Xiamen Summit.

In 2018, Shuhua signed a strategic cooperation agreement with the International Middle School Sports Federation to jointly promote the development of youth sports.

Since its inception, Shuhua actively fulfill corporate social responsibility, promote the concept of scientific movement.

Over the years, Shuhua donated more than 20 million Yuan of funds and fitness equipment goods and materials to the Chinese Red Cross foundation, the All-China sports foundation, and participated in the "public health run", "Olympic athletes public service act" and other public welfare activities, donated sports equipment for many schools, used for school infrastructure, helped the healthy growth of teenagers.

Shuhua will continue to "make the simple movement into everyone's life" as the enterprise mission, adhering to the core value of “honesty, struggle, creativity and sharing”, positive response to the national "accelerate the construction of sports power, promote the development of the national fitness", speed up the implementation management informatization and strengthen product innovation, constantly continued in the areas of fitness equipment. Leading the technical development of fitness equipment industry in China, adhering to better products, more sophisticated service and more scientific fitness guidance, promote shuhua brand internationalization, march forward to the great vision of becoming the leader of the largest scale in global fitness industry.


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